THE HUG ALLIANCE (THA) is a group of like-minded individuals who truly believe we can change the world by hugging heart-to-heart. By spreading the message of embracing all types of people regardless of social status, race, religion or any other “label” designed to divide us, we create a connection of intention we call a “hug stream” that spreads around the world. Through Hug Mobs and social media collaboration, we bring attention to the causes, missions and products that the Hug Alliance members are a part of.
Every child and every adult needs and loves hugs. Hugs are not only for affection but for our health and well-being. Rick Morrison’s children’s book on hugs goes a long way to show us with beautiful words and illustrations that we need to find a way to hug each other every day.
In a world that often neglects the power of touch, The Hug Store provides a powerful lesson for young children. Not only will children enjoy reading this book with their parents, but just as importantly, it has the potential to lead to important conversations about touch in children’s lives.